Sales & Ad Partnerships
Our advertising partnerships team sells the world on Flipboard.
We’re proactive listeners with a penchant for connecting the right people. Beginning with the end in mind, we believe that brands and publishers have a unique perspective on the world. And a shared goal. On Flipboard, we offer advertising that’s relevant, engaging and respects the reader experience.
We connect people with what’s universally interesting: compelling, relevant content.— Michele Calhoun Sales & Ad Partnerships
Content Marketing Conversations: 3 Audience Trends Parse.ly’s Clare Carr Thinks You Should Know About
According to data from Parse.ly, which looks at external referrers to publisher websites, traffic from Flipboard has more than doubled since the start of 2017. We caught up with Parse.ly’s VP of Marketing, Clare Carr, at Content Marketing World last month to demystify the data and further understand the flow of referral traffic. (Every couple of months the Parse.ly team takes a look across its publisher network to identify trends.) Here are three insights from their recent study: 1) 90% of readers of lifestyle content come from Facebook, whereas 60% of the readers of technology content come from Google. What does this mean for publishers and content creators, according to Carr? “We see platforms being unique to the audiences they’re bringing in. That’s why it’s important to understand your audience.” 2) On mobile, Flipboard is among the top 5 sources of readership to publisher stories. Carr’s advice to publishers: “You have to think about how your audience uses different devices,…
Get to know Flipboard's Sales & Ad Partnerships team – flip through our magazines.
Julie Spitlanick: NYC Eats
All the latest buzz on hot slices, restaurant openings and date-night destinations from the city that doesn’t sleep – but loves to eat.view the magazine
Brooke Jorgensen: Gifs in a Jiff
Got three seconds to spare? Infinite entertainment possibilities await in the ultimate compilation of animated GIFs.view the magazine
Christine Cook: Surf , Scuba, Water and Waves
The planet is mostly water, and so are you. Get in touch with your sloshy side with this compilation of underwater photography and deep-sea discoveries.view the magazine