Last Update: July 30, 2021

Effective Date: December 2, 2020

This Cookie Statement explains how Flipboard (“Flipboard”, “we”, “us” and “ours”) use cookies and similar technologies to recognize on Flipboard’s products and services where this policy appears or is referenced (“Sites”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

PLEASE READ THIS COOKIE STATEMENT CAREFULLY BEFORE USING OR OBTAINING ANY MATERIALS, INFORMATION, PRODUCTS OR SERVICES THROUGH THE SITES. We may change, update, or correct any of this Cookie Statement or any information contained in the Sites at any time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore periodically review this Cookie Statement to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Statement indicates when it was last updated.

What is a Cookie?

One way we collect information is through the use of a technology called “cookies”, and similar technologies, such as pixels, local storage and software development kits (SDKs). One way a cookie functions is through a text file that contains small amounts of information that are downloaded to your computer or mobile device when you visit a website. Owners of websites can use cookies for a variety of reasons that can include enabling their websites to work (or work more efficiently), providing personalized content and advertising, and creating website analytics.

Cookies set by the website or app owner (in this case, Flipboard) are called “first party cookies”. Only Flipboard can access the first party cookies it sets. Cookies by parties other than the website or app owner are called “third party cookies”. Third party cookies often enable third party features or functionality to be provided on or through the website or app (e.g. like advertising, interactive content and social sharing). The parties that set these third party cookies can recognize your device both when it visits the website in question and also when it visits other websites that have partnered with them. You can find more information about cookies at: www.allaboutcookies.org.

Cookies on our Sites

On our Sites, cookies do several different jobs. We use cookies and similar technologies such as pixels, web beacons, and HTML5 local storage to help us create your session, know when you’re logged in and help us remember certain information about how you interact with Flipboard. Cookies let us let you navigate between content efficiently, remember your preferences, and generally improve your experience on the Site. They can also help to ensure that content and advertisements that you see on the Flipboard service are more relevant to you and your interests.

The cookies used on our Sites can be categorized in four ways: (1) cookies that are strictly necessary; (2) cookies that assist with the performance of the Site; (3) cookies that record functionality requests; and (4) targeting cookies. Each of these is further explained below.

Essential Cookies

These cookies are essential in order to enable you to navigate the Sites and use its features as intended, such as accessing secure areas of the Sites. Without these cookies, we could not log you into Flipboard and the services you’ve asked for by signing up for Flipboard can’t be provided. We also use essential cookies to help detect fraud and secure your Flipboard account. We also use essential cookies to understand what content you have interacted with so that we can provide you related content you may like. The Sites then uses that information to provide enhanced features and customize content on your Flipboard feed. As this category of cookie is essential for Flipboard services to work it cannot be disabled.

For example, we use essential cookies to: 

• Record what content you have read or seen so we avoid showing you the same content
• Understand what types of content you like to read and tailor your content suggestions to your interests
• Understand how visitors use our services so we can make them better and enhance the experience
• Remember your preferences, including your cookie consent setting

Performance and Analytics Cookies

These cookies collect information about how you use the Sites. For example, they may collect information on the features that you use most often, whether you open one of our emails, or if you received an error message from one of the pages on the Website. When you provide information that identifies yourself, we may use these cookies to provide relevant information on the Sites based on information that you have provided and your activities on the Sites.

Functionality Cookies

These cookies facilitate the operation and improve the functions of our Sites. For example,these cookies allow the Sites to remember the choices that you make, such as your user name, language preference, or the region that you are in.

Advertising Cookies

These cookies collect several pieces of information about your browsing habits. They are usually placed by advertising networks. They remember that you have visited the Website and share this information with other organizations, such as advertisers. They do this in order to provide you with targeted advertisements that are more relevant to you and your interests. Although these cookies can track your visits to sites on the Internet, the cookies themselves do not usually know who you are. Without these cookies, advertisements that you encounter will be less relevant to you and your interests.

Other tracking technologies and advertising

We and third party advertising networks, social media companies, and other services may collect information about your use of our websites and apps over time using cookies, beacons or other tracking technology so that they or we may display interest-based advertising using information gathered about you over time across multiple websites or other platforms.

Flipboard also uses web beacons in advertisements to allow Flipboard and its advertising partners to see how users view and engage with advertisements. Depending on your advertising preferences set in your operating system, Flipboard may share your Advertising ID with advertising partners.  This is not tied to your name or email address, but it does allow you to receive more tailored advertisements based on general demographic information such as your age range, gender and location as well as more specific interests obtained from your interaction with other sites and advertisements as explained above.

You can learn more about interested-based advertising, including how to opt out of third-party partners’ advertising you see on Flipboard and on other services, by visiting http://www.aboutads.info/choices/ and https://optout.privacyrights.info/ and http://www.aboutads.info/appchoices.

Users in European countries can visit http://www.youronlinechoices.eu/ for more information on these topics. Alternatively please see below on how to manage your cookie preferences.

How to manage your cookie preferences.

You can control certain third party cookies through the Privacy Settings manager in your account.  

Your browser may also give you the ability to control cookies or other tracking tools. How you do so depends on the type of tool. Most browsers give you the option to turn them off, or require your approval before using them to keep information. Some browsers make it possible for you to signal that you don’t want your Internet browsing activity to be tracked. However, please note that as these features are not currently uniform, we don’t respond to Do-Not-Track requests at this time.

If you block cookies, certain features on our Sites may not work as intended. If you block or reject cookies, not all of the tracking described here will stop. Essential cookies will be dropped which are what is required for the Sites to function and for Flipboard to deliver the requested services to you in line with our Terms of Service. You can change your settings any time by selecting Privacy Settings to reopen and manage privacy settings. Options you select and choices you make may be browser, site, and device specific. If you clear your cookies or your browser’s cache, you will need to set your preferences again.

Cookies Used on This Site

You can find out more details about certain third party tracking technologies and cookies we currently use on our Site in the Privacy Manager. Below are some examples of other third party cookies used on our Sites.

Technology Type Purpose
Adjust Functional Analytics on user engagement
Button Functional Enables commerce affiliate links
Firebase Analytics Functional Measures user engagement 
Firebase Crashlytics Functional Crash tracking and reporting
Google reCAPTCHA Functional To prevent program-controlled and/or unwanted access to our websites. View the Google privacy policy for reCaptcha.
Helpshift Functional Help functions 
Microsoft App Center Functional Crash reporting
OnePasswordExtension Functional Password and login management
OpenMeasurement Functional The IAB Open Measurement SDK (OM SDK) offers common code and libraries for facilitating third-party access to measurement data. Allows measurement of ad viewability

 

Contact Information

If you have any questions in relation to this Cookies Statement, please contact us at: privacy@flipboard.com.

You can also write to us at the address below:

Legal Department
Flipboard
555 Bryant Street, #352
Palo Alto, CA 94301